A loyalty card that lives on their phone.
Customers sign up from a link or at the till and save your card to Apple or Google Wallet. Their discount is there when they shop, your message reaches their lock screen near your store, and every campaign shows the sales it really added.
- Gross margin
- 54.1%
- Discount given up
- €1,240
Your best customers shouldn’t be strangers.
A paper stamp card, a loyalty app nobody installs and a newsletter list nobody cleans. Promotions run on hope: nobody can say whether last month’s offer brought anyone in.
- A loyalty app nobody downloadsA card in Apple and Google Wallet, no app
- Sign-ups on paper, typed in laterA sign-up link, matched to your ERP’s customer
- A promotion and a hunch it workedReal lift against a baseline, and what it cost
- Discounts switched on and off by handScheduled on and off in your ERP and web shop
- The mailing list lives somewhere elseMembers who opt in go to Klaviyo or Mailchimp
Loyalty and campaigns, on the same sales your stock runs on.
No separate loyalty platform, no second customer list. Members, offers and results all sit next to what people actually buy.
- 01
Wallet cards
Branded cards for Apple and Google Wallet. Change the design once and every saved card updates. - 02
Sign-up your way
Open to anyone, approval first, or issued by staff. Your own sign-up fields go straight onto the customer record. - 03
Matched to your ERP
A new member is matched to their existing customer in your ERP, or created there, so you don’t end up with duplicates. - 04
Messages to card holders
Send a note to every Google Wallet card, or let iPhones show one on the lock screen when a member is near a store. - 05
Campaigns with real lift
Pick the stores, products and dates. Stokk measures the targeted sales and the whole store against the period before or last year. - 06
Margin, not just revenue
Every campaign shows gross margin and the discount you gave up, so a busy week that lost money looks like one. - 07
Scheduled discounts
Stokk turns a discount on and off in your ERP and web shop on time, never below the campaign price. - 08
Consent you can prove
Every sign-up stores the consent wording and when it was given. Members who opt in go straight to your email tool.
Your brand in their wallet, and answers on the shelf.
Design the card once. Then let the shelf do some of the talking.
Poured by hand in small batches, with fig leaf and a little cedar. About 45 hours of burn.
Customers who come back, and promotions you can judge.
- More
- customers you can name
- Card holders are real customer records, not anonymous till receipts.
- Real
- lift on every campaign
- Measured against a baseline, right next to the margin it cost.
- No app
- for customers to install
- The card lives in the wallet they already use.
What the way of working changes, stated directionally rather than as audited figures. Results vary with category mix, lead times and the quality of the data in your ERP.
Answers on the shelf, from what you approved.
Put a QR code on the shelf sign and a customer can read about the product and ask questions about it. Stokk AI drafts the page from your training cards, your web shop and the brand’s own pages, and lists anything it took from the web for you to check.
Customers who go quiet are flagged overnight with a short read on why, so your next campaign reaches the people it should.
What people ask about Marketing.
How do customers join?
We already have loyalty customers.
Does Stokk send newsletters and texts?
Do we need a points scheme?
Same stock, same sales, same login. The next module is a switch, not a project.
Put your shop in their pocket.
Half an hour on a working sample: a wallet card, a message and a campaign’s real lift. If Stokk isn’t right for your shop, we’ll say so on the call.